Houston Sports Park continues evolution with new brand identity

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EmbeddedFont, CalibriMSFontService, sans-serif;" xml:lang="EN-US">For nearly a decade Houston Sports Park has opened its gates to the soccer community in Houston. From housing Houston Dynamo FC, the Houston Dash and the Dynamo Academy to hosting FIFA World Players of the Year such as Lionel Messi, Carli Lloyd, Megan Rapinoe and the best male and female international stars to play the game, the facility has served as a cornerstone of the sport in southeast Texas.  


EmbeddedFont, CalibriMSFontService, sans-serif;" xml:lang="EN-US">The epicenter of soccer in the Bayou City unveils a new identity that began with the shift in philosophy and vision of Houston Dynamo Football Club last fall. The new identity shares the unique hexagonal shape found in the Dynamo and Dash crests. 


EmbeddedFont, CalibriMSFontService, sans-serif;" xml:lang="EN-US">“Houston Sports Park plays a large role in the evolution of the Club and I’ve seen this materialize over the last few years as we pivot to a new philosophy and vision,” said Executive Vice President and General Manager of BBVA Stadium and Houston Sports Park, 
EmbeddedFont, CalibriMSFontService, sans-serif; font-weight: bold;" xml:lang="EN-US">Juan Rodriguez
EmbeddedFont, CalibriMSFontService, sans-serif;" xml:lang="EN-US">. “Our new brand identity is now closely aligned with the teams that call Houston Sports Park home and we are bullish on the future of the facility. We have so many projects underway and we have come a long way since I joined the Club in 2017.”  



Houston Sports Park continues evolution with new brand identity    -



EmbeddedFont, CalibriMSFontService, sans-serif;" xml:lang="EN-US">The evolution of the facility can be seen throughout the park which is managed through a collective agreement with the city of Houston. Electric Orange dominates the exterior of the administrative offices, which is currently under renovations to offer both first teams and the Dynamo Academy additional amenities and space following new protocols due to the COVID-19 pandemic.  

EmbeddedFont, CalibriMSFontService, sans-serif;" xml:lang="EN-US">The facility currently offers six Bermuda grass fields and one FieldTurf™ field. These fields have welcomed some of the largest youth tournaments in the country and region such as the Generation adidas Cup, Copa Univision, Copa ESPN and EmbeddedFont, CalibriMSFontService, sans-serif;" xml:lang="EN-US">AlianzaEmbeddedFont, CalibriMSFontService, sans-serif;" xml:lang="EN-US"> de EmbeddedFont, CalibriMSFontService, sans-serif;" xml:lang="EN-US">FutbolEmbeddedFont, CalibriMSFontService, sans-serif;" xml:lang="EN-US">. 

EmbeddedFont, CalibriMSFontService, sans-serif;" xml:lang="EN-US">Additionally, more than 45 senior men’s and women’s national teams have prepared for international competitions at Houston Sports Park. The facility was most recently recognized as a Pioneer Athletics Fields of Excellence Award Winner in 2019. 


EmbeddedFont, CalibriMSFontService, sans-serif;" xml:lang="EN-US">Houston Sports Park has also hosted a variety of non-soccer events like the American Cancer Society’s Relay for Life, the NFL Women’s Summit and the AAU Junior Olympic Games.


EmbeddedFont, CalibriMSFontService, sans-serif;" xml:lang="EN-US">The facility opened as Houston Amateur Sports Park in 2011 after the city of Houston created a municipally owned corporation that was operated by the Dynamo. For additional information about Houston Sports Park or to reserve a field, visit HoustonSportsPark.com.